Digital Marketing Archives - Jhamile Abuabara

Human-to-Human Business: The power of relationships in the digital age

In a world dominated by automation, artificial intelligence, and lightning-fast transactions, it’s easy to forget the beating heart behind every business interaction: […]

Jhamile Abuabara6 de April de 20253 min read

More than just a group: Community as the key to growth and learning

Community is not merely a collection of individuals who share a common interest. It is an ecosystem of mutual learning, personal and […]

Jhamile Abuabara27 de February de 20254 min read

Adapt or disappear: Essential skills for the modern marketer

With rapid technological advancements, shifts in consumer behaviour, and an increasingly digital-focused world, marketing professionals today face an ever-evolving landscape. To remain […]

Jhamile Abuabara2 de November de 20243 min read

The Metaverse: The new frontier of immersive marketing

The metaverse, an immersive digital space where individuals interact through avatars, is poised to be the next major revolution in how brands […]

Jhamile Abuabara13 de August de 20243 min read

The art of storytelling in marketing: connecting with your audience in an oversaturated world

We live in an information-saturated world with a shrinking attention span. Cutting through the digital noise has become the biggest challenge in […]

Jhamile Abuabara4 de February de 20242 min read

Governance in Marketing and internal communication: foundations for a strong company

Governance, or “gobernanza” in Spanish, in the context of marketing and internal communication, is essential for maintaining cohesion, efficiency, and transparency within […]

Jhamile Abuabara15 de October de 20232 min read

The importance of blogging: Creating your own digital presence

In today’s digital world, blogging has become an essential tool for content creation and the promotion of brands and businesses online. In […]

Jhamile Abuabara5 de October de 20233 min read

The challenges of a constantly evolving world

In a constantly evolving world, companies face unprecedented challenges that require a strategic response adapted to changing circumstances. The ability to rethink […]

Jhamile Abuabara30 de July de 20233 min read

The Future of Digital Marketing and Entrepreneurship in the Age of Artificial Intelligence

The Future of Digital Marketing and Entrepreneurship in the Age of Artificial Intelligence In today’s rapidly evolving world, digital marketing and entrepreneurship […]

Jhamile Abuabara5 de July de 20235 min read

The Importance of Personal Branding for Professionals: Building Relationships and Opportunities.

At WordCamp Lisbon 2023, I had the opportunity to share my experience and advice in my talk titled “The Importance of Personal […]

Jhamile Abuabara27 de May de 20237 min read

How to Create Success for Your Business Through Digital Transformation

Only a decade ago, digital transformation seemed like a foreign concept for many. Today, it is table stakes for businesses that want […]

Jhamile Abuabara1 de May de 20234 min read

The importance of communities in my adaptation to Portugal

The importance of communities in my adaptation to Portugal. My adaptation in Portugal has been a process of intercultural adaptation with several […]

Jhamile Abuabara21 de January de 20231 min read

Today’s Networking, A 180 degree relationship change

This is another form of “new and improved.” It communicates that the product is the latest model or the hottest on the market.

JhamileAbuabaraE31 de August de 20213 min read

NO Excuses for Building Your Digital Brand

This is another way of saying, “We’ve been in business for a long time because people love our products and trust us.”

JhamileAbuabaraE12 de March de 20202 min read

I want to take a Digital Marketing course!…

Again, customers liked to be affirmed in their decisions. This phrase communicates that if the customer buys your products.

JhamileAbuabaraE12 de March de 20201 min read